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FEED ADVICE – DISCIPLINES

Ultimate Guide to Feeding a Show Horse

Feeding show horses requires a well-balanced diet tailored to their specific needs. Unlike horses used for leisure or light work, show horses face the unique demands of maintaining peak physical condition, a glossy coat, and the stamina necessary for performances. In this guide, we will explore the best practices for feeding show horses, ensuring they remain in top form for competition.

What is Showing?

Showing highlights a horse’s way of going, conformation, and turnout, with classes ranging from in-hand to ridden at all levels.

Horses need controlled calories from fibre and oil to maintain topline and shine without becoming excitable.

Quality protein, oils, and a balanced vitamin and mineral profile help promote coat condition and muscle tone.

A complete, fibre-based diet supports calm behaviour, digestive health, and that polished show ring appearance.

Understanding the Nutritional Needs of Show Horses

Show horses have distinct nutritional requirements, influenced by their breed, age, workload, and the demands of their discipline. The key goals in feeding a show horse are to:

Maintain Optimal Weight:

Show horses need to be neither too thin nor overweight. Achieving the ideal body condition score is crucial for aesthetics and performance.

Support Muscle Development:

High-quality protein is essential for muscle tone and recovery, especially for horses undergoing regular training.

Enhance Coat Condition:

A shiny, healthy coat is a sign of good nutrition and care. Specific nutrients, such as omega-3 fatty acids, are vital in achieving this.

Provide Energy for Performance:

Show horses require a steady energy supply for training and competition without becoming too excitable or nervous.

Metabolic Requirements of Show Horses

Show horses have heightened metabolic demands due to the physical and mental stress of training and competition. Their energy needs are higher than those of horses at rest or in light work. To meet these demands, it’s important to provide a diet rich in both energy and essential nutrients. The primary sources of energy for show horses include carbohydrates, fats, and fibre:

Carbohydrates: Provide quick-release energy. However, too many simple carbohydrates (such as those found in cereals) can lead to excitability and digestive issues. It’s better to rely on complex carbohydrates from fibre sources.

Fats: Offer a concentrated source of energy and are ideal for slow-release energy, helping to maintain endurance without causing spikes in energy levels.

Proteins: Crucial for muscle development and repair. Show horses benefit from high-quality protein sources that supply essential amino acids necessary for muscle tone, recovery, and overall condition.

Key Components of a Show Horse’s Diet

Forage

High-Quality Hay: The foundation of any horse’s diet should be good-quality forage. For show horses, this means providing hay that is clean, free from dust, and rich in nutrients. Timothy and alfalfa are popular choices, offering a balance of fibre and protein.

Grass: If available, fresh grass provides a natural source of nutrition. However, it’s essential to monitor grazing to prevent overconsumption, especially in lush fields that may cause weight gain or exacerbate the risks of laminitis.

Hard Feed

Balancers: A high-specification feed balancer can be an excellent way to ensure that a show horse receives all the necessary vitamins, minerals, and amino acids without adding too many calories. Did you know that all our complete feeds already contain a balancer?

Conditioning Feeds: For horses that need to build or maintain condition, conditioning feeds are designed to provide extra calories through fats and fibres rather than starches, which can lead to excitability

Key Components of a Show Horse’s Diet

Protein Sources

Soybean Meal: High in essential amino acids, ideal for supporting muscle tone and recovery.

Linseed: Offers a balance of protein and omega-3 fatty acids, promoting both muscle health and coat condition.

Fat Sources

Oils: linseed oil provides a dense source of calories without increasing starch intake. It also contains a rich source of omega 3 for enhancing coat gloss!

Rice Bran: A popular feed additive, offering high fat content with additional protein and fibre.

Full-Fat Soya: Provides a combination of protein and fat, helping to support both muscle and energy levels.

Key Components of a Show Horse’s Diet

Supplements

Electrolytes: Especially important during the competition season, electrolytes help replenish salts lost through sweat during intense work.

Joint Support: Glucosamine, chondroitin, and other joint supplements can help support the long-term health of a horse’s joints, crucial for horses in demanding disciplines.

Skin and Coat Conditioners: Supplements rich in omega-3 and omega-6 fatty acids can promote a shiny coat, while also supporting skin health. Adding a small amount of micronized linseed each day can help improve coat shine – check out our micronized linseed here!

Hydration

Always ensure that fresh, clean water is available. Hydration is critical, especially when travelling to shows or during warm weather.

Pure Feed has two different routes for hydration help – Meadow Mash and ReFuel! Both are made from micro quick soaking pellets that form tasty mashes! Meadow Mash can be fed at high volumes and only contains a pre and probiotic, whereas ReFuel is fed in smaller concentrated doses and contains all the ingredients your horse needs for recovery!

Horse eating from Pure Feed Re-Fuel bag with rider in navy jacket and helmet

Feeding Tips for Show Horses

Energy Management: Opt for feeds that provide slow-release energy, helping to sustain your horse through long training sessions without causing spikes in energy levels.

Consistency is Key: Horses thrive on routine. Feed your show horse at the same times each day, and avoid sudden changes in diet, which can cause digestive upsets.

Monitor Body Condition: Regularly assess your horse’s body condition score (BCS). Adjust the diet as needed to maintain the ideal weight.

Manage Stress with Diet: If your horse becomes stressed during travel or at shows, consider feeds that include magnesium or other calming ingredients. However, always consult with your vet before adding new supplements.

Hear from the Expert – Ellis Grierson

Ellis Grierson is a successful show rider whose thoughtful approach to feeding plays a big part in her horses’ performance. In 2023, she and her 16-year-old pony Hummy took an impressive second place at the Horse of the Year Show (HOYS). Known for her dedication and strong bond with her horses, Ellis pays close attention to every part of their care – especially their nutrition.

Feeding to Support Performance

To keep Hummy in top condition throughout a busy show season, Ellis combines good-quality forage with carefully chosen hard feed. She feeds Pure Performance – our highest energy feed – to give Hummy the stamina and sparkle needed in the ring.

  • Oats give quick-release energy for instant performance.

  • Oil provides long-lasting, controlled power for stamina.

  • Fibre supports digestive health – essential during busy show days.

  • All-in-one formula keeps feeding simple and balanced.

Pure Performance also supports topline and muscle tone – vital for horses in the show ring where condition and appearance matter just as much as performance.

 

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We use high-quality ingredients and no unnecessary additives. 

Thousands of people love our feeds

We’re pleased to share that Rose Mill Feeds in Ilminster (TA19 9DW) is a Pure Feed stockist! 🛒
@rosemillfeedsilminster📞 +44 1460 712123We love supporting our stockists! If you supply Pure Feed and would like us to showcase your business, please reach out to marketing@purefeed.com for your own stockist spotlight post ⭐️
Alternatively if you're a retailer interested in stocking Pure Feed, we’d love to hear from you!#Proudtostockpurefeed #thepurefeedcompany #purefeed

We’re pleased to share that Rose Mill Feeds in Ilminster (TA19 9DW) is a Pure Feed stockist! 🛒
@rosemillfeedsilminster

📞 +44 1460 712123

We love supporting our stockists! If you supply Pure Feed and would like us to showcase your business, please reach out to marketing@purefeed.com for your own stockist spotlight post ⭐️
Alternatively if you`re a retailer interested in stocking Pure Feed, we’d love to hear from you!

#Proudtostockpurefeed #thepurefeedcompany #purefeed
...

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Laminitis-Safe Feeds: What’s Best for Your Horse?Unlike many brands, almost every Pure Feed product is suitable for laminitic horses!❌ No cereals, no molasses, no unnecessary starch!Our range:
🔹 Pure Balance = Low-cal balancer, ideal for good doers.
🔹 Pure Fibre Balance = Extra fibre + small feeding rate.
🔹 Pure Easy = Low-cal, high-fibre mix with slow-release energy.
🔹 Pure Working = More calories for horses in regular work, still low in starch.
🔹 Pure Veteran Mix/Pellets = Soft, easy-to-digest for older horses.
🔹 Pure Condition Mix = Supports weight gain without excessive starch.
🔹 Pure Linseed = Omega-3 for skin, coat & condition.
🔹 Pure Meadow Mash = Hydrating, quick-soaking fibre source.
🔹 Pure Refuel = Low-starch recovery feed for hard-working horses.🚫 Avoid: High starch feeds & cereals like oats, maize & wheat.📖 Not sure what to choose? Try our free diet plan! 🔗  link in bio!#thepurefeedcompany #purefeed

Laminitis-Safe Feeds: What’s Best for Your Horse?

Unlike many brands, almost every Pure Feed product is suitable for laminitic horses!

❌ No cereals, no molasses, no unnecessary starch!

Our range:
🔹 Pure Balance = Low-cal balancer, ideal for good doers.
🔹 Pure Fibre Balance = Extra fibre + small feeding rate.
🔹 Pure Easy = Low-cal, high-fibre mix with slow-release energy.
🔹 Pure Working = More calories for horses in regular work, still low in starch.
🔹 Pure Veteran Mix/Pellets = Soft, easy-to-digest for older horses.
🔹 Pure Condition Mix = Supports weight gain without excessive starch.
🔹 Pure Linseed = Omega-3 for skin, coat & condition.
🔹 Pure Meadow Mash = Hydrating, quick-soaking fibre source.
🔹 Pure Refuel = Low-starch recovery feed for hard-working horses.

🚫 Avoid: High starch feeds & cereals like oats, maize & wheat.

📖 Not sure what to choose? Try our free diet plan! 🔗 link in bio!

#thepurefeedcompany #purefeed
...

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Thank you for your patience. For help please contact us:
📞 01458 333 333
💻 info@purefeed.com
📩 Send us a dm#thepurefeedcompany #purefeed #excitingtimesahead

Thank you for your patience. For help please contact us:
📞 01458 333 333
💻 info@purefeed.com
📩 Send us a dm

#thepurefeedcompany #purefeed #excitingtimesahead
...

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Hopping on the #actionfigure trend with the ReFuel pony set. Cherry the pony comes with a feed scoop, a feed bucket and a bag of Pure ReFuel.💧 Electrolytes to aid hydration
💪 Amino acids to support muscle recovery
👏 Pre and Probiotics to promote digestive health
🌟 Vitamin C, E and Selenium to protect from muscle fatigue and soreness
🍒 Tasty berry and cherry flavouring to tempt fussy eaters… all included in Pure ReFuel!Unfortunately the set is unavailable for purchase but fear not! You can buy a 15kg bag of ReFuel for your horse, 89p per serving and each 500g serving has 46g of sugar and starch which is 9.2%! 🍒#thepurefeedcompany #purefeed #purefeedrefuel #purerefuel #rehydrationmash #recoverymash

Hopping on the #actionfigure trend with the ReFuel pony set. Cherry the pony comes with a feed scoop, a feed bucket and a bag of Pure ReFuel.

💧 Electrolytes to aid hydration
💪 Amino acids to support muscle recovery
👏 Pre and Probiotics to promote digestive health
🌟 Vitamin C, E and Selenium to protect from muscle fatigue and soreness
🍒 Tasty berry and cherry flavouring to tempt fussy eaters

… all included in Pure ReFuel!

Unfortunately the set is unavailable for purchase but fear not! You can buy a 15kg bag of ReFuel for your horse, 89p per serving and each 500g serving has 46g of sugar and starch which is 9.2%! 🍒

#thepurefeedcompany #purefeed #purefeedrefuel #purerefuel #rehydrationmash #recoverymash
...

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🐴 How Horses Use Sugar & Starch for EnergyNot all energy sources are the same! Here’s how your horse digests & uses sugar vs starch:🔬 Digestion 101
✔️ Sugar = Quick absorption → Immediate energy.
✔️ Starch = Enzymatic breakdown → Stored as glycogen for later.⚡️ How the Body Uses Them
✅ Fast fuel for exercise – Muscles use glucose for movement.
✅ Stored glycogen – Acts as an energy reserve.
✅ Converted to fat – Excess sugar is stored long-term.
✅ Gut balance – Too much starch can disrupt hindgut pH, leading to acidosis & colic.⚖️ The Right Balance = Healthy Metabolism & Performance
✔️ Forage first – Hay/grass provide fibre-based energy.
✔️ Low-starch feeds – Prevent insulin spikes & digestive issues.
✔️ Slow-release fuels – Fibre & oil provide energy without sugar crashes.📸 - @equiellis

🐴 How Horses Use Sugar & Starch for Energy

Not all energy sources are the same! Here’s how your horse digests & uses sugar vs starch:

🔬 Digestion 101
✔️ Sugar = Quick absorption → Immediate energy.
✔️ Starch = Enzymatic breakdown → Stored as glycogen for later.

⚡️ How the Body Uses Them
✅ Fast fuel for exercise – Muscles use glucose for movement.
✅ Stored glycogen – Acts as an energy reserve.
✅ Converted to fat – Excess sugar is stored long-term.
✅ Gut balance – Too much starch can disrupt hindgut pH, leading to acidosis & colic.

⚖️ The Right Balance = Healthy Metabolism & Performance
✔️ Forage first – Hay/grass provide fibre-based energy.
✔️ Low-starch feeds – Prevent insulin spikes & digestive issues.
✔️ Slow-release fuels – Fibre & oil provide energy without sugar crashes.

📸 - @equiellis
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Get to know Pure Feed Brand Ambassador Millie Juleff @montieventing 🩵Millie is a talented young rider, competing at 4*. With an impressive and competitive string of horses for the coming season we are proud to be supporting Millie and her string.Take your season to the next level with expert nutrition. Get in touch with our nutrition team, who are always on hand to help.
📧 nutrition@purefeed.com
💬 DM us
📞 01458 333 333#poweredbypurefeed #purefeed #thepurefeedcompany #allyoufeedislove

Get to know Pure Feed Brand Ambassador Millie Juleff @montieventing 🩵

Millie is a talented young rider, competing at 4*. With an impressive and competitive string of horses for the coming season we are proud to be supporting Millie and her string.

Take your season to the next level with expert nutrition. Get in touch with our nutrition team, who are always on hand to help.
📧 nutrition@purefeed.com
💬 DM us
📞 01458 333 333

#poweredbypurefeed #purefeed #thepurefeedcompany #allyoufeedislove
...

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💚 Pure Easy 💚Pure Easy is a fully balanced, complete feed designed to meet all your horse’s nutritional requirements without the need for extra supplements. Each ingredient plays a crucial role in supporting gut health, muscle function, hoof strength, and sustained energy levels - all while keeping sugar and starch to a minimum.🔬 Scientifically Formulated for Total Nutrition:➡️ Built-in Balancer
➡️ Chaff Included
➡️ Slow-Release Energy
➡️ Pre- and Probiotics
➡️ Salt🚫 Free From:Soya-Free - Ideal for horses with intolerances.
Alfalfa-Free - Gentle on sensitive stomachs.
Cereal-Free & Molasses-Free - Keeping starch (6%) and sugar (4%) low for controlled energy.
No Mould Inhibitors & No NIS (Nutritionally improve straw) – Just clean, high-quality ingredients.With 33% fibre, low sugar and starch, and a carefully balanced nutrient profile, Pure Easy makes feeding simple - everything your horse needs in one bag, with nothing they don’t.Do you feed Pure Easy? Let us know in the comments below! 👇#thepurefeedcompany #purefeed #pureeasy

💚 Pure Easy 💚

Pure Easy is a fully balanced, complete feed designed to meet all your horse’s nutritional requirements without the need for extra supplements. Each ingredient plays a crucial role in supporting gut health, muscle function, hoof strength, and sustained energy levels - all while keeping sugar and starch to a minimum.

🔬 Scientifically Formulated for Total Nutrition:

➡️ Built-in Balancer
➡️ Chaff Included
➡️ Slow-Release Energy
➡️ Pre- and Probiotics
➡️ Salt

🚫 Free From:

Soya-Free - Ideal for horses with intolerances.
Alfalfa-Free - Gentle on sensitive stomachs.
Cereal-Free & Molasses-Free - Keeping starch (6%) and sugar (4%) low for controlled energy.
No Mould Inhibitors & No NIS (Nutritionally improve straw) – Just clean, high-quality ingredients.

With 33% fibre, low sugar and starch, and a carefully balanced nutrient profile, Pure Easy makes feeding simple - everything your horse needs in one bag, with nothing they don’t.

Do you feed Pure Easy? Let us know in the comments below! 👇

#thepurefeedcompany #purefeed #pureeasy
...

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Did you known the entire Pure Feed range is free from molasses? 💪Why is this important?❌ No Sugar Spikes – Molasses is high in sugar, which can cause unwanted energy surges and make some horses fizzy or difficult to manage.🌿 Ideal for Horses with Metabolic Issues – Our feeds are naturally low in sugar and starch, making them a great choice for horses prone to laminitis, EMS, or Cushing’s (PPID).💪 Sustained, Cool Energy – Our feeds provide slow-release energy, helping your horse stay focused and perform at their best.🦷 Better for Teeth – Excess sugar can contribute to dental issues.Ready to make the change to Pure Feed? Fill out a FREE personalised diet plan, tailored to your horse and their needs. Once complete we will email you the report and a feeding suggestion. It's as easy as 1,2,3! 🩵#thepurefeedcompany #molassesfree #purefeed #allyoufeedislove

Did you known the entire Pure Feed range is free from molasses? 💪

Why is this important?

❌ No Sugar Spikes – Molasses is high in sugar, which can cause unwanted energy surges and make some horses fizzy or difficult to manage.

🌿 Ideal for Horses with Metabolic Issues – Our feeds are naturally low in sugar and starch, making them a great choice for horses prone to laminitis, EMS, or Cushing’s (PPID).

💪 Sustained, Cool Energy – Our feeds provide slow-release energy, helping your horse stay focused and perform at their best.

🦷 Better for Teeth – Excess sugar can contribute to dental issues.

Ready to make the change to Pure Feed? Fill out a FREE personalised diet plan, tailored to your horse and their needs. Once complete we will email you the report and a feeding suggestion. It`s as easy as 1,2,3! 🩵

#thepurefeedcompany #molassesfree #purefeed #allyoufeedislove
...

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Introducing Pure Feed Brand Ambassador Jess Hickey, a Grand Prix dressage rider 🩵 @jesshickeydressageAs Jess explains, our nutrition team are here to help! Whether you’ve got a question or would like a recommendation, reach out! We are always on hand to help ⭐️💬 DM us
📧 info@purefeed.com
📞 01458 333 333#poweredbypurefeed #thepurefeedcompany #purefeed #allyoufeedislove

Introducing Pure Feed Brand Ambassador Jess Hickey, a Grand Prix dressage rider 🩵 @jesshickeydressage

As Jess explains, our nutrition team are here to help! Whether you’ve got a question or would like a recommendation, reach out! We are always on hand to help ⭐️

💬 DM us
📧 info@purefeed.com
📞 01458 333 333

#poweredbypurefeed #thepurefeedcompany #purefeed #allyoufeedislove
...

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Can't decide between easy and working? Check out the table to see the main differences 💚💙If you're still on the fence about which one would best suit your horse, take a look at our personalised diet plans. Each plan is specific to your horse and their needs whether they are on the heavier side and need to lose some weight or struggle to maintain condition.Or if you want a chat, we are on hand to help!
📞 01458 333 333
💻 Email us
📩 Send us a dm#pureeasy #pureworking #thepurefeedcompany #purefeed

Can`t decide between easy and working? Check out the table to see the main differences 💚💙

If you`re still on the fence about which one would best suit your horse, take a look at our personalised diet plans. Each plan is specific to your horse and their needs whether they are on the heavier side and need to lose some weight or struggle to maintain condition.

Or if you want a chat, we are on hand to help!
📞 01458 333 333
💻 Email us
📩 Send us a dm

#pureeasy #pureworking #thepurefeedcompany #purefeed
...

67 2
Welcome to the Pure Feed water complex at @swalcliffeparkequestrian @horse_event5 training ODE 🩵The team are here for Sunday & Monday, stop by the tent, have a chat and grab a ReFuel sample! We have a competition running too with a chance to win a bundle up to £200!#thepurefeedcompany #purefeed #refuel #refuelwithpurefeed #purefeedhorseevents

Welcome to the Pure Feed water complex at @swalcliffeparkequestrian @horse_event5 training ODE 🩵

The team are here for Sunday & Monday, stop by the tent, have a chat and grab a ReFuel sample! We have a competition running too with a chance to win a bundle up to £200!

#thepurefeedcompany #purefeed #refuel #refuelwithpurefeed #purefeedhorseevents
...

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Struggling to find a performance feed that’s suitable for your laminitic horse?💡 Pure Working is the solution!Designed to be low in sugar & starch, it provides controlled energy while supporting overall nutrition.Why Pure Working for Laminitic Horses?🌿 Low Sugar & Starch: Molasses-free, cereal-free, alfalfa-free, and only 10% sugar and starch!
🌿 High Fibre: Supports digestion and a natural gut enviroment
🌿 Slow-Release Energy: For steady, controlled performance
🌿 Complete Nutrition: With essential vitamins, minerals, and amino acids
🌿 Biotin: Helps maintain strong, healthy hooves
🌿 Safe Weight Gain: Supports weight gain without risking insulin spikes in horses at rest.Want to learn more about feeding your laminitic horse? Comment “FIBRE” below to recieve a link to subscribe to our newsletter for expert tips, updates, and more! 🩵#thepurefeedcompany #purefeed #laminitis #laminitisrecovery

Struggling to find a performance feed that’s suitable for your laminitic horse?

💡 Pure Working is the solution!

Designed to be low in sugar & starch, it provides controlled energy while supporting overall nutrition.

Why Pure Working for Laminitic Horses?

🌿 Low Sugar & Starch: Molasses-free, cereal-free, alfalfa-free, and only 10% sugar and starch!
🌿 High Fibre: Supports digestion and a natural gut enviroment
🌿 Slow-Release Energy: For steady, controlled performance
🌿 Complete Nutrition: With essential vitamins, minerals, and amino acids
🌿 Biotin: Helps maintain strong, healthy hooves
🌿 Safe Weight Gain: Supports weight gain without risking insulin spikes in horses at rest.

Want to learn more about feeding your laminitic horse? Comment “FIBRE” below to recieve a link to subscribe to our newsletter for expert tips, updates, and more! 🩵

#thepurefeedcompany #purefeed #laminitis #laminitisrecovery
...

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🌟 This is your sign to thank your biggest supporter! 🌟Whether it’s your mum, dad, family, friends, groom, instructor, or anyone else who’s always there for you - give them a tag and let them know how much you appreciate their help 🩵Give them a tag in the comments!Behind every rider is someone cheering them on, lifting them up, making the journey possible, and waiting at the end with some cheesy chips. Let’s show them some love! 👏#allyoufeedislove #purefeed #thepurefeedcompany

🌟 This is your sign to thank your biggest supporter! 🌟

Whether it’s your mum, dad, family, friends, groom, instructor, or anyone else who’s always there for you - give them a tag and let them know how much you appreciate their help 🩵

Give them a tag in the comments!

Behind every rider is someone cheering them on, lifting them up, making the journey possible, and waiting at the end with some cheesy chips. Let’s show them some love! 👏

#allyoufeedislove #purefeed #thepurefeedcompany
...

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When it comes to horse nutrition, there’s a lot to consider- energy, protein, vitamins, minerals, fibre, and the endless number of supplements. Some natural feeds rely solely on fibre and oil, while others focus on whole grains, leaving you to piece together the rest of the diet. That’s why Pure Feed is different- it’s a true complete feed, designed to simplify feeding while ensuring your horse gets everything they need in one easy-to-feed bag!What Does a Complete Feed Mean?
A complete feed is designed to be fed at a specific rate to provide 100% of a horse’s daily nutritional requirements!Here's what's in every bag:🟢 High-Quality Fibre
🟢 Balanced Energy Sources
🟢 Premium Balancer IncludedWhy Does This Matter?
Feeding a complete feed reduces the risk of over- or under-supplementation, which can lead to deficiencies or imbalances. It’s also incredibly convenient - you don’t need multiple feed types or additional supplements. Just follow the feeding guide, and you’ll know your horse is getting everything they need.If you have any questions about feeding rates or the Pure Feed range, please do reach out as we would be more than happy to help 🩵#thepurefeedcompany #purefeed #pureworking #completefeed

When it comes to horse nutrition, there’s a lot to consider- energy, protein, vitamins, minerals, fibre, and the endless number of supplements. Some natural feeds rely solely on fibre and oil, while others focus on whole grains, leaving you to piece together the rest of the diet. That’s why Pure Feed is different- it’s a true complete feed, designed to simplify feeding while ensuring your horse gets everything they need in one easy-to-feed bag!

What Does a Complete Feed Mean?
A complete feed is designed to be fed at a specific rate to provide 100% of a horse’s daily nutritional requirements!

Here`s what`s in every bag:

🟢 High-Quality Fibre
🟢 Balanced Energy Sources
🟢 Premium Balancer Included

Why Does This Matter?
Feeding a complete feed reduces the risk of over- or under-supplementation, which can lead to deficiencies or imbalances. It’s also incredibly convenient - you don’t need multiple feed types or additional supplements. Just follow the feeding guide, and you’ll know your horse is getting everything they need.

If you have any questions about feeding rates or the Pure Feed range, please do reach out as we would be more than happy to help 🩵

#thepurefeedcompany #purefeed #pureworking #completefeed
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Because who doesn’t love some Gary content?! 😍🩵A #throwback to our content shoot with Pure Feed Brand Ambassador, @amy_inglis1 🎥#poweredbypurefeed #thepurefeedcompany #purefeed #allyoufeedislove

Because who doesn’t love some Gary content?! 😍🩵

A #throwback to our content shoot with Pure Feed Brand Ambassador, @amy_inglis1 🎥

#poweredbypurefeed #thepurefeedcompany #purefeed #allyoufeedislove
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Our Head of Nutrition, Elise, shares her personal experience with equine gastric ulcer syndrome (EGUS) and how it affected her horse. She explains how switching to Pure Feed made a significant difference in her horse, through the right nutrition and careful management, she saw firsthand how a balanced, fibre-rich diet can support the digestive system and overall performance.If you have been thinking about trying Pure Feed but are unsure where to begin, fill out a free personalised diet plan. We will then send you a report, specifically made for your horse and their needs.Comment ‘DIET PLAN’ below and we will dm you with a link to the free plan!#personaliseddietplan #purefeed #thepurefeedcompany

Our Head of Nutrition, Elise, shares her personal experience with equine gastric ulcer syndrome (EGUS) and how it affected her horse. She explains how switching to Pure Feed made a significant difference in her horse, through the right nutrition and careful management, she saw firsthand how a balanced, fibre-rich diet can support the digestive system and overall performance.

If you have been thinking about trying Pure Feed but are unsure where to begin, fill out a free personalised diet plan. We will then send you a report, specifically made for your horse and their needs.

Comment ‘DIET PLAN’ below and we will dm you with a link to the free plan!

#personaliseddietplan #purefeed #thepurefeedcompany
...

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What people say about Pure Feed

A much easier way of feeding
We bought a bag the day after I received the diet plan after she completely refused to eat her previous feed anymore and was practically starving herself. I have been slowly increasing the amount of the pure easy I've been ...
Read More
Cerys
We bought a bag the day after I received the diet plan after she completely refused to eat her previous feed anymore and was practically starving herself. I have been slowly increasing the amount of the pure easy I've been giving her and so far she's loving it! It's a much easier way of feeding, very impressed!
A much easier way of feeding
Cerys
Loving Pure Feed and his tummy is too!
Herbert has been on the Pure condition pellets for a week now and is loving it. His tummy is too, as no faecal water at all - rear end lovely and clean. I'm ordering a pure linseed with my next ...
Read More
Sue
Herbert has been on the Pure condition pellets for a week now and is loving it. His tummy is too, as no faecal water at all - rear end lovely and clean. I'm ordering a pure linseed with my next order. He's having some time off to get some weight on and is out on some grass in the middle of the tracks during the day. Thanks so much Pure Feed!
Loving Pure Feed and his tummy is too!
Sue
A huge improvement in her temperament and skin!
Bonnie is doing amazing on it! I started using it around 3 weeks ago and already there is a huge improvement in her temperament and skin! She still has enough energy for hacking 4 days a week and hunting every weekend too!
Sabrina
Bonnie is doing amazing on it! I started using it around 3 weeks ago and already there is a huge improvement in her temperament and skin! She still has enough energy for hacking 4 days a week and hunting every weekend too!
A huge improvement in her temperament and skin!
Sabrina
My pony has never looked or moved better!
I have been using your feed for 3 years now and I can say that my 25 year old pony has never looked or moved better. He really struggles with the winter so we have him your micronised linseed alongside his pure ...
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Polly
I have been using your feed for 3 years now and I can say that my 25 year old pony has never looked or moved better. He really struggles with the winter so we have him your micronised linseed alongside his pure veteran and his coat and weight maintenance was superb. With the two new ponies we have started to transition them over to the feeds recommended in the diet plan and they seem very happy. It is so reassuring to know that the ponies are getting everything that they need from your feed. So thank you and for all of your advice and knowledge.
My pony has never looked or moved better!
Polly
All look marvellous!
Everything marvellous they are all doing great. Just like it even better when your feed is on offer the gang are looking great with lovely shiny coats
Joyce Simpson
Everything marvellous they are all doing great. Just like it even better when your feed is on offer the gang are looking great with lovely shiny coats
All look marvellous!
Joyce Simpson
I can see a huge difference and improvement
I can see a huge difference and improvement, body and muscle are looking so much better, nearly too good, and I have noticed he's not hungry all the time as before and eats a bit less hay so saving on ...
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Sophie Ferragut
I can see a huge difference and improvement, body and muscle are looking so much better, nearly too good, and I have noticed he's not hungry all the time as before and eats a bit less hay so saving on money al around. Loving your product!
I can see a huge difference and improvement
Sophie Ferragut
A brilliant system
Absolutely over the moon with it, a brilliant system and perfect for my good doer 10000/10 love it and won't be swapping
Aletheia Gardiner
Absolutely over the moon with it, a brilliant system and perfect for my good doer 10000/10 love it and won't be swapping
A brilliant system
Aletheia Gardiner
Genuinely really impressed with Pure Feed!
I am genuinely really impressed with PureFeed. We have been using Pure Easy for around 2 months now - it's very palatable and my horses energy levels have been good, shiny coat etc! It's very reasonably priced which is one of ...
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Emma McFarlane
I am genuinely really impressed with PureFeed. We have been using Pure Easy for around 2 months now - it's very palatable and my horses energy levels have been good, shiny coat etc! It's very reasonably priced which is one of the main reasons I decided to try it!
Genuinely really impressed with Pure Feed!
Emma McFarlane
Wish I'd found it sooner!
It's so simple!.
Leah William
It's so simple!.
Wish I'd found it sooner!
Leah William
Pure Feed transformed my horse!
My old horse did amazing on it. My new horse is now on your feed too, and I have to say it has transformed him
Sara Constable
My old horse did amazing on it. My new horse is now on your feed too, and I have to say it has transformed him
Pure Feed transformed my horse!
Sara Constable